Through this project, we criticize the power of capital, paraphernalia and performance, and the lack of individuality in our money-driven society, where only a few are able to not let go of their essence, taking off their masks and using fashion as the primary symbol of self-expression. We gradually become perfect machines that agonize over every perfect action and we inevitably sink into routine, killing talent as if it never existed.
We live for the sake of performing. It doesn't matter who you are, only who you seem to be. Money is the root and tool. Our ecosystem is predatory, and fashion plays a leading role in it, being the cold reflection of what we want to become.
A woman has put on her various costumes, and so the show can begin.
photo 1: Fátima Miñana, Alex Sobron Jewellery, Sami Martínez
photo 2: Alex Sobron Jewellery, Sami Martínez
photo 3: Fátima Miñana, Sami Martínez
photo 4: MANÉMANÉ. Grace Bridal Industries
photo 5: Grace Bridal Industries, Sami Martínez
photo 6: Alex Sobron Jewellery, Sami Martínez
photo 7: Sami Martínez, Alex Sobron Jewellery
photo 8: Grace Bridal Industries, Sami Martínez
photo 9: Fátima Miñana, Alex Sobron Jewellery, Sami Martínez
photo 10: MANÉMANÉ
photo 11: El Cardenal, Sami Martínez
photo 12: El Cardenal, Grace Bridal Industries, Sami Martínez
set designer YANA AKSENOVA/ makeup artist DARIA URIASEVA/ photographer ALYONA PUKHANOVA/ model LISA/ wardrobe stylist NATALIE KRUGOVA/ hair stylist MARIA DRAKINA/
model CRISBEL WAN/ lighting designer TAKA ALEX/ photographer YVETTE LIM/ model ANNI WANG/ makeup artist/hair stylist JAELYN KOH/
photographer QIONG WANG/ makeup artist/hair stylist YUANYE/ model MIYA LIU/ fashion designer NAN WUJI/